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INSIGHTS
BUILDING OWNERS ADVOCATE
FOR ENERGY & CARBON REDUCTION
Welcome to
our thought leadership library!
The OptiBuild Thought Leadership Library brings you articles and real-world lessons from Octavian Vasilovici, focused on energy efficiency and operational carbon reduction—practical guidance for owners, operators, and project leads.
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Bridging the Expertise Gap: Why Owners Need an Advocate in the Room
The problem? Most owners don’t have the in-house expertise to make sense of it all. Facility staff are often stretched thin, consultants speak in technical jargon, and vendors push their own solutions. Owners are left making multi-million-dollar decisions without clear, unbiased guidance.

Octavian Vasilovici
Dec 13, 20252 min read


When Climate Risk Hits the Balance Sheet
Floods and fires aren’t random events anymore — they’re financial ones. See how climate risk now drives insurance, valuation, and tenant demand, and what proactive owners are doing to protect performance and profit.

Octavian Vasilovici
Nov 24, 20254 min read


Power Is the New Location: Why Energy Access Defines Building Value
The next real estate advantage isn’t location — it’s energy. Reliable, affordable, and clean power now drives leasing, valuation, and resilience. Discover how smart owners are future-proofing assets in an electrified economy.

Octavian Vasilovici
Nov 17, 20253 min read


Tenant Retention in 2025: How Comfort, Health, and Sustainability Drive Renewals
Tenant expectations are evolving fast. Comfort, air quality, and sustainability now drive lease renewals and asset value. Learn how proactive owners are turning tenant experience into their most effective retention strategy.

Octavian Vasilovici
Oct 21, 20253 min read


From Expense to Advantage: How Heat Pumps and Solar Are Reshaping Canadian Multi-Unit Housing
Heat pumps and solar power are no longer experimental in Canada. They are proven strategies that cut operating costs, reduce carbon risk, and deliver healthier living spaces. For Halifax and other Canadian MURB owners, these technologies now offer a clear path from expense to advantage.

Octavian Vasilovici
Sep 30, 20253 min read


Hyperscalers Move In: Big Players, Big Energy, Big Deals
Hyperscalers like Google and Microsoft are rewriting the rules of real estate. In the AI era, owning land is not enough—value comes from pairing property with clean, reliable power. Here is what building owners and investors need to know.

Octavian Vasilovici
Sep 9, 20254 min read


What Building Owners Can Learn from Rogers’ Exit from Data Centres
Rogers’ decision to sell its data centres was not a retreat from technology. It was a strategic reset. The move highlights a valuable lesson for building owners: you do not always have to own the infrastructure to capture its value.

Octavian Vasilovici
Sep 2, 20253 min read


Treat Your Building Like a Business. Because It Is
Most owners see buildings as costs to manage. Smart ones treat them like businesses to optimize. This article explores how top commercial owners lead with strategy—and get rewarded with performance.

Octavian Vasilovici
Jul 30, 20253 min read


How to Future-Proof Your Central Energy Plant: Engineering Insights for Institutional Upgrades
Upgrading a central heating plant is a rare chance to lock in cost savings, lower emissions, and boost resilience. Here’s what institutional owners must get right—before breaking ground.

Octavian Vasilovici
Jul 22, 20252 min read


Smart Building Owner’s Roadmap – Phase 5: Monitor, Optimize, Repeat – Keeping Your Building at Peak Performance
Retrofits aren’t set-and-forget. In Phase 5 of the Smart Building Owner’s Roadmap, learn how to monitor, report, and continuously improve performance — so your upgrades keep paying off year after year.

Octavian Vasilovici
Jul 15, 20252 min read


Smart Building Owner’s Roadmap – Phase 4: Invest with Impact – How to Prioritize, Fund, and Execute Smarter Retrofits
Many building owners stall after the planning stage. In Phase 4 of the Smart Building Owner’s Roadmap, we show you how to move from strategy to execution—prioritizing upgrades, securing funding, and launching retrofits that deliver real, lasting value.

Octavian Vasilovici
Jul 8, 20252 min read


Smart Building Owner’s Roadmap – Phase 3: Boosting Asset Value Through Carbon Cuts and Tenant Wellness
Cut carbon. Boost tenant wellness. Phase 3 reveals how sustainable, healthy buildings drive real, lasting asset value.

Octavian Vasilovici
Jul 1, 20252 min read


Smart Building Owner’s Roadmap – Phase 2 Comprehensive Analysis: Turning Insight into Investment Strategy
Phase 2 of Optibuild’s roadmap shifts from audit to action. Discover how deep modeling and life cycle cost analysis unlock strategic capital planning for aging buildings.

Octavian Vasilovici
Jun 24, 20253 min read


Smart Building Owner’s Roadmap – Phase 1: Establishing Clarity Before You Spend a Dime
Phase 1 of Optibuild’s Smart Building Owner’s Roadmap starts with two powerful steps: a rapid audit and stakeholder engagement. Learn how these early moves bring clarity, uncover hidden savings, and set the foundation for smarter upgrades in aging commercial buildings.

Octavian Vasilovici
Jun 17, 20252 min read


The Smart Building Owner’s Roadmap: How to Unlock the Hidden Potential of Your Aging Commercial Property
Your mid-life building isn’t a liability—it’s potential waiting to be unlocked. Optibuild’s 5-phase roadmap guides you through smarter strategy, investment, and performance.

Octavian Vasilovici
Jun 10, 20253 min read


If Your Consultant Doesn’t Ask What Keeps You Up at Night, You’ve Hired the Wrong One
If your consultant doesn’t ask what keeps you up at night, you’ve hired the wrong one. Here’s how empathy earns trust and drives smarter decisions.

Octavian Vasilovici
May 27, 20252 min read


Don’t Believe the Hype — Here’s What AI Can (and Can’t) Do for Energy Modeling
AI won’t replace energy modeling — but it may reshape it. Here’s what AI can actually do today, and what’s still out of its depth.

Octavian Vasilovici
May 13, 20253 min read


You Hired a Consultant — So Why Are You Doing Their Job?
Done managing consultants who need handholding? You’re not the problem — the model is. Here’s how to flip the dynamic.

Octavian Vasilovici
May 6, 20253 min read


From Hidden to Influential: Why Sustainability Experts Must Be Seen
Social media isn’t optional—it’s a must for sustainability professionals. Here’s how to build visibility, influence, and trust online.

Octavian Vasilovici
Mar 11, 20252 min read


The AI Revolution in Commercial Buildings: Smarter, Greener, More Efficient
AI is transforming commercial buildings, making them smarter, greener, and more efficient. Here’s how AI is reshaping the built environment.

Octavian Vasilovici
Mar 4, 20252 min read

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